BRENDA PREECE

BRENDA PREECE

BRENDA PREECE

  • Branding

    UX UI

    Web Design

    Mobile Design

  • I am a

    Product Designer

  • open to new

    oppurtunities

  • Based in the UAE

  • Branding

    UX UI

    Web Design

    Mobile Design

  • I am a

    Product Designer

  • open to new

    oppurtunities

  • Based in the UAE

Let's Talk

Let's Talk

Let's Talk

Let's Talk

About me

Designing
Experiences
& Interactions

I’m Brenda, originally from South Africa, I bring a global perspective to every project. I’m a strong advocate for diversity, believing that the best ideas come from blending different talents and perspectives.

Collaboration is at the heart of my process, I thrive in team settings where shared ideas lead to innovative solutions and meaningful user experiences. I'm dedicated to crafting digital experiences that resonate with users and deliver impactful results.

Past experience

2023 - Present

Retro Rabbit

Designed end-to-end experiences for a range of external clients and internal initiatives within a consultancy setting. Contributed to internal product development, including UX strategy and design. Collaborated across multidisciplinary teams to deliver scalable solutions across web and mobile platforms.

2023 - Present

Retro Rabbit

Designed end-to-end experiences for a range of external clients and internal initiatives within a consultancy setting. Contributed to internal product development, including UX strategy and design. Collaborated across multidisciplinary teams to deliver scalable solutions across web and mobile platforms.

2023 - Present

Retro Rabbit

Designed end-to-end experiences for a range of external clients and internal initiatives within a consultancy setting. Contributed to internal product development, including UX strategy and design. Collaborated across multidisciplinary teams to deliver scalable solutions across web and mobile platforms.

2025

Confidential

Led the design for a fast-paced proof of concept (POC) web-based AI training platform. Oversaw the end-to-end UX/UI process under tight deadlines, shaping a realistic, simulation-based learning journey with AI-driven feedback. Worked closely with stakeholders and developers to ensure a seamless, realistic, and scalable training experience that aligned with business objectives and technical feasibility.

2025

Confidential

Led the design for a fast-paced proof of concept (POC) web-based AI training platform. Oversaw the end-to-end UX/UI process under tight deadlines, shaping a realistic, simulation-based learning journey with AI-driven feedback. Worked closely with stakeholders and developers to ensure a seamless, realistic, and scalable training experience that aligned with business objectives and technical feasibility.

2025

Confidential

Led the design for a fast-paced proof of concept (POC) web-based AI training platform. Oversaw the end-to-end UX/UI process under tight deadlines, shaping a realistic, simulation-based learning journey with AI-driven feedback. Worked closely with stakeholders and developers to ensure a seamless, realistic, and scalable training experience that aligned with business objectives and technical feasibility.

2024 - 2025

Cogence

Collaborated as part of a cross-functional team on a complex, full-time product engagement. Contributed to cohesive UX/UI across iOS, Android, and web for both consumer- and developer-facing experiences. Worked closely with engineers and stakeholders to align design decisions with business and technical goals.

2024 - 2025

Cogence

Collaborated as part of a cross-functional team on a complex, full-time product engagement. Contributed to cohesive UX/UI across iOS, Android, and web for both consumer- and developer-facing experiences. Worked closely with engineers and stakeholders to align design decisions with business and technical goals.

2024 - 2025

Cogence

Collaborated as part of a cross-functional team on a complex, full-time product engagement. Contributed to cohesive UX/UI across iOS, Android, and web for both consumer- and developer-facing experiences. Worked closely with engineers and stakeholders to align design decisions with business and technical goals.

2023 - 2024

Discovery Invest

Focused on long-term product design within the financial services sector, contributing to both UX and internal tooling. Introduced improvements to mobile engagement through a redesigned mobile iOS and Android experience.

2023 - 2024

Discovery Invest

Focused on long-term product design within the financial services sector, contributing to both UX and internal tooling. Introduced improvements to mobile engagement through a redesigned mobile iOS and Android experience.

2023 - 2024

Discovery Invest

Focused on long-term product design within the financial services sector, contributing to both UX and internal tooling. Introduced improvements to mobile engagement through a redesigned mobile iOS and Android experience.

2021 - Present

Freelance

Delivered brand identities, websites, and digital assets for a wide range of clients across industries. Led UI/UX design for web and mobile projects. Worked independently with clients on research, wire-framing, prototyping, and final asset delivery.

2021 - Present

Freelance

Delivered brand identities, websites, and digital assets for a wide range of clients across industries. Led UI/UX design for web and mobile projects. Worked independently with clients on research, wire-framing, prototyping, and final asset delivery.

2021 - Present

Freelance

Delivered brand identities, websites, and digital assets for a wide range of clients across industries. Led UI/UX design for web and mobile projects. Worked independently with clients on research, wire-framing, prototyping, and final asset delivery.

Product Designer

Phone Number

971-54-438-0789

Email

brenda.b.preece@gmail.com

Current Residence

UAE, Abu Dhabi

Current time

9:58:29 AM

9:58:29 AM

Socials

Linkedin

Sectors

Fintech

SaaS

B2B

E-commerce

Consultancy

AI

B2C

download iconDownload CV

Projects 2023 - 2026

Selected Projects

View More

View More

2025

Apexx Wealth

2025

Apexx Wealth

2024

Digital Acceptance

2024

Digital Acceptance

2025

Training Platform

2025

Training Platform

2024

Investment Portal

2024

Investment Portal

2025

LuxSmart Home

2025

LuxSmart Home

2026

Automated Testing Platform

2026

Automated Testing Platform

  • I AM A UX / UI & Digital Designer

  • Pushing Pixels Since 2021

  • I AM A UX / UI & Digital Designer

  • Pushing Pixels Since 2021

Services

Versatile &
Results-Driven

An all-in-one solution—everything you need to bring your vision to life, from start to finish.

01

UI Design

Crafting visually compelling, intuitive interfaces that balance aesthetics and usability.

Design Systems

High-Fidelity Mockups

Visual Hierarchy

Interaction Design

01

UI Design

Crafting visually compelling, intuitive interfaces that balance aesthetics and usability.

Design Systems

High-Fidelity Mockups

Visual Hierarchy

Interaction Design

02

UX Design

Designing user-centered experiences that simplify complex flows and drive engagement.

User Research

Usability Testing

Journey Mapping

Advanced Prototyping

02

UX Design

Designing user-centered experiences that simplify complex flows and drive engagement.

User Research

Usability Testing

Journey Mapping

Advanced Prototyping

03

Branding

Creating consistent brand experiences that build trust and recognition across platforms.

Visual Identity

Brand Guidelines

Design Language System

Value Proposition

03

Branding

Creating consistent brand experiences that build trust and recognition across platforms.

Visual Identity

Brand Guidelines

Design Language System

Value Proposition

04

Custom

Tailored design support shaped to project needs, from dashboards to e-commerce flows.

SaaS Platforms

B2B & B2C Applications

Fintech Products

Marketing Websites

04

Custom

Tailored design support shaped to project needs, from dashboards to e-commerce flows.

SaaS Platforms

B2B & B2C Applications

Fintech Products

Marketing Websites

Sectors

Fintech

SaaS

B2B

E-commerce

Consultancy

AI

B2C

Current stack

Figma

Framer

GPT

Loveable

Photoshop

Illustrator

Slack

Midjourney

Google Workspace

Notion

Microsoft

  • over 20+ projects

  • 16+ clients

  • lifelong learning

  • over 20+ projects

  • 16+ clients

  • lifelong learning

Process

Three Steps - One Goal

A clear look at my process, how I approach design from concept to execution.

Every project is different, but this framework keeps things efficient,

collaborative, and outcome-driven.

Every project is different, but this framework keeps things efficient, collaborative,
and outcome-driven.

01

Discover & Define

Align on user needs and project direction

Research & Insights

Analyze user behavior, market trends, and business goals to identify key opportunities.

Problem Framing

Translate findings into clear problem statements and measurable objectives.

Alignment

Collaborate with stakeholders to define scope, success metrics, and priorities.

Discover & Define

Align on user needs and project direction

Research & Insights

Analyze user behavior, market trends, and business goals to identify key opportunities.

Problem Framing

Translate findings into clear problem statements and measurable objectives.

Alignment

Collaborate with stakeholders to define scope, success metrics, and priorities.

02

Ideate & Validate

Explore, prototype, and validate the best ideas

Concept Exploration

Generate and sketch multiple solutions through collaborative ideation.

Prototyping

Build low to mid-fidelity prototypes to visualize flows and interactions.

User Testing

Validate concepts with users, refine based on insights, and ensure accessibility.

Ideate & Validate

Explore, prototype, and validate the best ideas

Concept Exploration

Generate and sketch multiple solutions through collaborative ideation.

Prototyping

Build low to mid-fidelity prototypes to visualize flows and interactions.

User Testing

Validate concepts with users, refine based on insights, and ensure accessibility.

03

Build, Measure & Iterate

Deliver high-quality designs and continuously improve through feedback

Design Handoff

Deliver production-ready assets, documentation, and design system components.

Implementation Support

Partner with developers to ensure accuracy and consistency.

Evaluate & Improve

Track product performance, gather feedback, and iterate to enhance outcomes.

Build, Measure & Iterate

Deliver high-quality designs and continuously improve through feedback

Design Handoff

Deliver production-ready assets, documentation, and design system components.

Implementation Support

Partner with developers to ensure accuracy and consistency.

Evaluate & Improve

Track product performance, gather feedback, and iterate to enhance outcomes.

launch

FAQ

Any Questions?

Didn’t find your answer? Feel free to reach out

Do you offer consultations?

Yes, book a free 30-minute consultation to discuss your project.

How do you price your work?

Pricing is project-based, tailored to your needs and scope. Contact for a quote.

How often will we communicate during the project?

I'll set up regular check-ins, typically weekly or at major project milestones, to keep you updated and aligned.

Do you offer ongoing support after a project is complete?

Yes, I offer ongoing support and am available for future updates or additional needs.

What if I'm not satisfied with the result?

If you're not happy with the outcome, I'll make revisions based on your feedback to ensure the final result meets your expectations. If adjustments are needed, I’ll discuss specific improvements and explore solutions within the project’s scope to make sure it aligns with your vision.